Technology 8 sources · today 9 articles

Apple Testing Screenless Fitness Tracker to Rival Whoop and Fitbit

Apple is developing a new screenless fitness tracker, signaling a shift in its wearable strategy as it aims to compete with established health-focused brands.

Read the full story → · Latest coverage 22 Sept 2026, 7:05 pm UTC

Key moments · 4

Reports reveal Apple is testing screenless fitness tracker prototypes

9to5Mac Apple ↗

Device described as Whoop-like and focused on health data collection

MacRumors: Mac News and Rumors - All Stories ↗

Apple aims to diversify wearable lineup with minimalist health band

Actualidad Iphone ↗

Release unlikely before 2028 as development continues

Bloomberg Technology ↗

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10 articles

  1. Apple could take on Whoop with a new fitness tracker, report says
    TechCrunch
  2. Apple’s screenless fitness tracker might someday replace your Apple Watch
    Cult of Mac » News
  3. Apple prepara su propuesta tipo Whoop: un tracker de fitness sin pantalla
    Isena Code
  4. Apple desarrolla monitor de actividad para competir con Whoop, Garmin y Google
    Bloomberg Technology
  5. Apple’s next wearable bet could be a screen-less fitness band to rival Whoop and Fitbit Air
    Digital Trends