Business 8 sources · today Latest coverage 21 Sept 2026, 8:13 am UTC

Volvo Cars Appoints Škoda's Klaus Zellmer as New CEO to Lead Revamp

Volvo Cars has named Klaus Zellmer, formerly of Škoda, as its incoming CEO, signaling a major shift in leadership and strategy aimed at revitalizing the Swedish automaker.

By Nadia Hussain · First published 21 Sept 2026

In brief

  1. Volvo Cars announced Klaus Zellmer will become its new CEO, replacing Håkan Samuelsson who will leave next year.
  2. Zellmer previously served as chairman and CEO of Škoda, part of the Volkswagen Group, before accepting the Volvo role.
  3. The leadership change comes as Volvo seeks to boost growth and revamp its product lineup amid tough competition.
  4. Zellmer will officially take over as president and CEO by October 1, 2027, according to the company's statement.
  5. Volvo's board expects Zellmer to steer the carmaker through its ongoing turnaround plan and address falling share prices.
Volvo Cars Appoints Škoda's Klaus Zellmer as New CEO to Lead Revamp
Source: Euronews

Timeline · 5 moments

5 moments Open the full timeline →

Volvo Cars board selects Klaus Zellmer as incoming CEO

Bloomberg ↗

Volvo officially announces Zellmer's appointment in company statement

DN.se ↗

Swedish and international media highlight Zellmer's background and challenges ahead

Euronews ↗

Industry observers discuss Zellmer's move from Volkswagen Group to Volvo

DER SPIEGEL - Schlagzeilen – Tops ↗

Timeline for Zellmer's transition set for completion by October 2027

Autocar India - News Cars ↗

How it started

Volvo Cars has faced increasing pressure to adapt to rapid changes in the global automotive industry. The company has been dealing with falling share prices and the need to refresh its vehicle lineup. Håkan Samuelsson, who had been reappointed as CEO in 2025, was leading the company through these challenges.

As competition intensified, Volvo's board began to look for new leadership that could bring fresh ideas and energy to the company's turnaround efforts. This search led them to Klaus Zellmer, a respected executive with experience at Volkswagen Group's Škoda brand.

How it unfolded

On September 20, 2026, reports emerged that Volvo Cars' board of directors had selected Klaus Zellmer to become the company's next president and CEO, replacing Håkan Samuelsson, who will step down in the coming year according to Bloomberg.

Klaus Zellmer was previously the head of Škoda, where he had overseen operations and strategy for the Czech automaker under the Volkswagen Group. His appointment was officially confirmed by Volvo, with the company stating that Zellmer would take up his new role no later than October 1, 2027, as reported by DN.se.

The announcement was widely covered in both Swedish and international media, highlighting Zellmer's track record and the challenges he will face at Volvo. Outlets noted that the company is counting on Zellmer to lead a turnaround and address a period of weak share performance.

Industry observers commented that Zellmer's move from Volkswagen Group, especially in a time of crisis for the European automotive sector, shows Volvo's intention to bring in leadership with a global perspective and strong operational experience.

Where it stands

Klaus Zellmer has been named as Volvo Cars' incoming CEO, with a transition period ahead before he officially takes over by October 2027. Håkan Samuelsson remains in his position for now, ensuring continuity until the handover is complete.

Volvo's board and stakeholders are looking to Zellmer to execute a new strategy focused on revitalizing growth, updating the product lineup, and restoring investor confidence. The company's direction under Zellmer will be closely watched by the industry as he prepares to take charge.

What to watch

The next major step is the official transition of leadership, expected to be completed by October 1, 2027. Observers will be looking for Zellmer's initial strategic decisions and any early changes in Volvo's product plans or business priorities. The market will also be watching to see how Zellmer addresses the company's financial performance and competitive challenges.

Written from 8 outlets' coverage of this story. Every timeline entry links to the original report.

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