Adam Robinson and Family Among Nine Killed in Florida Learjet Crash
The Retention.com founder, his wife and their two young children were among nine people killed as a Bahamas birthday trip ended in a Florida plane crash.
By Hushread Stories, from 15 outlets · First published 3 Nov 2026
In brief
- A Learjet 60 crashed in Palm Beach County, Florida, on November 1, killing all nine people aboard.
- Retention.com founder Adam Robinson died alongside his wife, their two young children and the family's caregiver.
- The group was traveling to the Bahamas to celebrate Robinson's birthday when the aircraft crashed.
- Reports identified two other passengers and both pilots among the dead as further victim details emerged.
- Investigations remain ongoing, and the supplied reporting does not establish what caused the fatal crash.
Timeline · 5 moments
Bahamas birthday celebration revealed as purpose of trip
TMZ ↗Report identifies both pilots killed in the crash
NDTV News - World-news News ↗Caregiver and two other passengers named among dead
Mint ↗Robinson and his family identified among crash victims
Mashable Tech ↗Learjet crash in Palm Beach County kills nine
Times now ↗How it started
Adam Robinson and his family were heading to the Bahamas for his birthday, according to TMZ, which cited sources with direct knowledge of the trip. His wife, their two young children and their caregiver were among those aboard.
Robinson was an Austin, Texas, technology entrepreneur. He founded Retention.com and several marketing startups, according to Inc.com Startups, which described Retention.com as a two-time Inc. 5000 honoree.
How it unfolded
The Learjet 60 crashed in Palm Beach County, Florida, on Sunday, November 1. All nine people aboard were killed, according to Times now.
By November 2, reports were identifying Robinson and his family among the victims. Mashable Tech named his wife as Helen Sharp and reported that their two young children also died.
On November 3, Mint identified caregiver Anita Maria Cetina and passengers Rachael Reed and Charmi Fehr among those killed. It also named copilot Nathalia Gadelha Filgueiras.
NDTV News reported that Filgueiras was 20 and had made the final radio transmissions. It identified the pilot in command as 55-year-old Jeff Gregory, who also died.
The birthday destination emerged in TMZ's November 3 report. Coverage that day also examined Robinson's business career: Business Insider described him as a serial entrepreneur who advocated building wealth without venture capital.
Where it stands
The investigation remains ongoing. The supplied coverage does not establish a cause for the crash or provide an investigative timetable.
Some personal details conflict across reports. Telegraaf gave Robinson's age as 45 and his wife's name as Helen Harp, while Times now gave his age as 44 and Mashable Tech named his wife as Helen Sharp. Those discrepancies remain unresolved in the supplied coverage.
What to watch
The central unanswered question is what caused the Learjet to crash. Further investigative findings are needed to explain the aircraft's final movements and the circumstances surrounding the deaths of all nine people aboard.


