Amazon launches two Bee AI devices and revamped monthly subscription
Amazon is expanding Bee beyond its original wearable with two conversation-recording devices, a roughly $12 monthly subscription and features that can help users make purchases.
By Hushread Stories, written with AI from 8 outlets · First published 15 Oct 2026
In brief
- Amazon has introduced two new Bee devices, its first new hardware since acquiring the startup last year.
- The Bee Frontier wristband costs $74.99, while the Bee Eclipse phone attachment is priced at $99.99.
- The devices listen to conversations and use artificial intelligence to summarize what users have said.
- A revamped subscription costs $11.99 per month, adding an ongoing software expense beyond the initial hardware purchase.
- Bee now includes shopping assistance, while neither of the newly announced devices is on sale in Europe.
Timeline · 3 moments
Bee wearable adds assistance with making purchases
The Verge - All Posts Tech ↗Amazon announces revamped Bee subscription at roughly $12 monthly
Bloomberg Technology ↗Bee introduces the $74.99 Frontier wearable wristband
The Next Web ↗How it started
Amazon bought Bee last year, taking over a startup whose $50 wearable listened to and summarized conversations, according to The Verge. The product put conversation recording, rather than a screen, at the center of its personal AI service.
The new products are Bee's first hardware releases since that acquisition, TechCrunch reported. They extend the idea into two formats: an updated wearable and a recorder that attaches to a smartphone.
How it unfolded
On October 15, Amazon introduced the Bee Frontier and Bee Eclipse. CNBC described the Frontier as an upgraded version of the wearable bracelet and the Eclipse as a smartphone attachment.
The Frontier costs $74.99 and the Eclipse costs $99.99, according to The Next Web. TechCrunch described the phone recorder as credit-card-sized and reported that the devices can summarize conversations.
Alongside the hardware, Amazon announced a revamped subscription plan. Bloomberg put the monthly price at $12, while The Next Web gave the precise price as $11.99 and reported that the companion software sits behind that subscription.
The launch also expands what Bee can do with the information it hears. The Verge reported that the always-listening wearable can now help users buy things, adding shopping assistance to its conversation-summary function.
Where it stands
Bee now has two hardware options below $100, but the purchase price is not the only cost to consider. Engadget reported that users will need a Pro subscription to make the most of the devices.
Availability also has limits. Neither device is on sale in Europe, according to The Next Web. The launch establishes a broader Bee product range under Amazon, combining conversation recording, AI summaries and shopping assistance with a recurring software charge.
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