Here's What Apple Says About the iPhone Duo's Crease

Apple announced the iPhone Duo, its first foldable smartphone, during its September 2026 product launch event. The company addressed questions about the visible crease on foldable displays, stating that the Duo features a nano-texture finish and special adhesives to minimize the crease's appearance. Apple did not claim to have eliminated the crease, but described the display as 'flat and smooth' and focused on reducing glare and reflections.

The iPhone Duo marks Apple's entry into the foldable phone market, a segment where competitors like Samsung have been present for years. Consumers interested in foldable devices will be watching to see if Apple's engineering can address common issues such as screen creasing and long-term durability. The device's high price and new design could influence future trends in smartphone technology and consumer expectations.

Foldable phones have been available from other manufacturers, but Apple has waited until now to release its own version. Rumors before the launch suggested Apple was working to reduce or eliminate the crease, a common issue with foldable displays. Apple's official statements focus on minimizing, not removing, the crease using advanced materials and engineering. Unlike Samsung, Apple has not published a specific fold cycle rating for its device.

Pre-orders for the iPhone Duo open on October 16, with the device launching on October 23. Observers will be looking for real-world feedback on the display crease, hinge durability, and whether Apple's design choices set new standards for foldable smartphones. These outcomes will become clearer after the device reaches consumers.